{"title":"Moncler","description":"\u003cp\u003eDie Nylon-Daunenjacken von Moncler gehören zu den legendärsten Winterkleidungsstücken der modernen Geschichte. Dabei hatte die Marke ganz bescheidene Anfänge. Monestier-de-Clermont, ein Alpendorf in Südostfrankreich, inspirierte nicht nur den Namen Moncler sondern ist auch der Ursprungsort des Unternehmens. Hier gründeten René Ramillon und André Vincent 1952 ihr Unternehmen und begannen mit der Produktion von Steppschlafsäcken und robusten Zelten. Die ersten Daunenjacken wurden ursprünglich für Fabrikarbeiter am Berghang hergestellt, die sie über ihren Overalls trugen. Diese hochfunktionalen Produkte wurden jedoch schnell von Lionel Terray, einer französischen Bergsteigerlegende, entdeckt. Daraus entstand die erste hochspezialisierte Kollektion von Daunenjacken, Handschuhen und Schlafsäcken, die Menschen in extremen Klimazonen schützen konnten. Anschließend wurden diese Produkte auf zahlreichen von Moncler gesponserten Expeditionen in extremen Gebieten der Welt, darunter Alaska, der Mount Makalú und viele andere, getestet. Die bemerkenswerteste Leistung war zweifellos die Erstbesteigung des K2 (8.611 Meter), der als schwierigster Berg der Welt gilt, im Jahr 1954. Schon bald wagte Moncler den Schritt vom Bergsteigen zum Wintersport und wurde offizieller Ausrüster des französischen Abfahrts-Teams bei den Olympischen Winterspielen 1968 in Grenoble, unweit von Moncler Heimatort Monestier-de-Clermont. Von da an ging es rasant bergauf. 1980 interpretierte die Pariser Designerin Chantal Thomass die ikonischen Daunenjacken neu und übertrug sie in einen deutlich urbaneren Kontext. Dies markierte die Geburtsstunde des unverkennbaren Lackeffekts in kräftigen Farben, ergänzt durch einzigartige Labels und das Markenlogo auf Ärmel und Brust. Was diese Jacken neben ihrem extravaganten Look und den leuchtenden Farben so faszinierend machte, war ihre Verspieltheit. Bei einigen Modellen ließen sich die Ärmel abzippen, sodass sie sich in eine Daunenweste verwandelten, und viele andere waren wendbar und präsentierten so gleich zwei kräftige Farben in einer Jacke. Dieser geniale und spielerische Ansatz der 80er-Jahre leitete Moncler nächste Phase ein, als das Unternehmen 2003 vom italienischen Unternehmer Remo Ruffini übernommen wurde, der bis heute als Geschäftsführer tätig ist. Bergsteigen, Wintersport und nun auch Mode waren zu diesem Zeitpunkt fester Bestandteil der Moncler -Geschichte. Obwohl die ersten beiden Bereiche nie in Vergessenheit gerieten, hat die Mode für den französischen Wintermode-Giganten zweifellos die Führung übernommen. Dies führte zunächst 2006 zur Lancierung der ersten Damen-Haute-Couture-Kollektion „ Moncler Gamme Rouge“ sowie einer Herrenkollektion namens „ Moncler Gamme Bleu“, entworfen vom legendären amerikanischen Designer Thom Browne. Moncler blieb seiner sportlichen DNA treu, entwickelte sich aber gleichzeitig weiter. Im Jahr 2018 wurden die beiden Gamme-Kollektionen durch ein gemeinsames Kreativprojekt ersetzt, das einige der größten Namen der Modebranche unter dem Label Moncler Genius vereinte. Zum Team gehören unter anderem Hiroshi Fujiwara von Fragment, Francesco Ragazzi von Palm Angels und Matthew Williams von Alyx. Dieses Projekt gibt den Designern die Freiheit, Moncler Designs auf ihre eigene Weise zu interpretieren. „Eine starke Energie entsteht, wenn man verschiedene Menschen, Generationen und Kulturen zusammenbringt [...] unser Motto lautet: Ein Haus, verschiedene Stimmen“, so Remo Ruffini, Geschäftsführer von Moncler . Wie diese Aussage verdeutlicht, basiert die Philosophie von Moncler Genius auf der Schaffung eines Mixes verschiedener kreativer Köpfe, die alle etwas Neues und Einzigartiges einbringen. Zweifellos hat Moncler einen großen Sprung von dem einsamen Gipfel des Berges gemacht, auf dem es 1952 gegründet wurde. Das Unternehmen hat sich im Laufe der Zeit weiterentwickelt und ist bis heute führend im Bereich luxuriöser Oberbekleidung. Aus diesem Grund sind wir bei stoy sehr stolz darauf, eine breite Auswahl an Moncler Artikeln für Damen und Herren anzubieten – von zeitlosen Daunenjacken bis hin zu den innovativen Genius-Kollaborationen. Egal, ob Sie die Winterjacke Ihres Lebens suchen oder die neuesten Designs – wir helfen Ihnen, genau das zu finden, was Sie suchen.\u003c\/p\u003e","products":[{"product_id":"1a53600-68950-maya-jacket-in-black","title":"Moncler Maya Kurze Daunenjacke in Schwarz","description":"\u003cspan data-mce-fragment=\"1\"\u003eDie Moncler Maya Kapuzen-Daunenjacke ist ein Sinnbild für Moncler DNA. \u003cmeta charset=\"UTF-8\"\u003eGefertigt aus glänzendem Nylonlack mit der ikonischen Boudin-Steppung. \u003c\/span\u003e","brand":"Moncler","offers":[{"title":"0","offer_id":47054534574411,"sku":"1A53600-68950-999-0","price":11700.0,"currency_code":"DKK","in_stock":false},{"title":"1","offer_id":43628689621250,"sku":"1A53600-68950-999-1","price":11700.0,"currency_code":"DKK","in_stock":false},{"title":"2","offer_id":43606150480130,"sku":"1A53600-68950-999-2","price":11700.0,"currency_code":"DKK","in_stock":false},{"title":"3","offer_id":43607658168578,"sku":"1A53600-68950-999-3","price":11700.0,"currency_code":"DKK","in_stock":false},{"title":"4","offer_id":43607658201346,"sku":"1A53600-68950-999-4","price":11700.0,"currency_code":"DKK","in_stock":false},{"title":"5","offer_id":43607658234114,"sku":"1A53600-68950-999-5","price":11700.0,"currency_code":"DKK","in_stock":false},{"title":"6","offer_id":43628689654018,"sku":"1A53600-68950-999-6","price":11700.0,"currency_code":"DKK","in_stock":false},{"title":"7","offer_id":47198075191627,"sku":"1A53600-68950-999-7","price":11700.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/0978\/4482\/files\/MONCLER_2270167556036_1.jpg?v=1689857933"},{"product_id":"3b70500-a9342-hat-in-black","title":"Beretto Trikotmütze in Schwarz","description":"\u003cul\u003e\n\u003cli\u003eEinheitsgröße\u003c\/li\u003e\n\u003cli\u003e100 % Wolle\u003c\/li\u003e\n\u003cli\u003eSchwarz\u003c\/li\u003e\n\u003cli\u003eHergestellt in der EU\u003c\/li\u003e\n\u003cli\u003eStilcode: 3B70500-A9342\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Moncler","offers":[{"title":"Einheitsgröße","offer_id":43606150086914,"sku":"3B70500-A9342-999-ONE-SIZE","price":1725.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/0978\/4482\/products\/Moncler_A9342_Black_1.jpg?v=1657704307"},{"product_id":"9b50800-a9340-cardigan-in-black","title":"Strickjacke in Schwarz","description":"\u003cp data-mce-fragment=\"1\"\u003eDiese Strickjacke von Moncler ist aus einem Woll-Nylon-Gemisch gefertigt und verfügt über eine verstellbare Kapuze mit Schnürverschluss sowie Taschen mit Knopfverschluss. 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Sie ist mit einem Logo-Patch und einem umgeschlagenen Rand versehen. \u003c\/p\u003e\n\u003c!----\u003e","brand":"Moncler","offers":[{"title":"Einheitsgröße","offer_id":47735635509579,"sku":"62-3B00036-A9327-236-OS-253","price":1875.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/0978\/4482\/files\/MONCLER_0_2000905492151_1.jpg?v=1783923476"},{"product_id":"cassiopea-jacket-in-black","title":"Cassiopea Jacke in Schwarz","description":"\u003cp class=\"p1\"\u003eDie Cassiopea-Jacke mit ihrer lässigen Kapuze ist von Sommern auf dem Wasser vor der Küste Monte Carlos inspiriert. Die leichte Jacke aus Mikro-Gabardine besticht durch dezente Ripsbanddetails an Kapuze, Vorderseite, Saum und Ärmeln. Sie verfügt über eine verstellbare Kapuze, einen Reißverschluss, Reißverschlusstaschen und einen Saum mit Kordelzug.\u003c\/p\u003e","brand":"Moncler","offers":[{"title":"0","offer_id":50834886721867,"sku":"K1093-1A00180-54A1K-999-0","price":8050.0,"currency_code":"DKK","in_stock":false},{"title":"1","offer_id":50834886754635,"sku":"K1093-1A00180-54A1K-999-1","price":8050.0,"currency_code":"DKK","in_stock":false},{"title":"2","offer_id":50834886787403,"sku":"K1093-1A00180-54A1K-999-2","price":8050.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/0978\/4482\/files\/MONCLER_1005202527637_1.jpg?v=1740044604"},{"product_id":"evandro-jacket-in-black","title":"Evandro Jacke in Schwarz","description":"\u003cp class=\"p1\"\u003eDiese schwarze Jacke verfügt über einen Zwei-Wege-Frontreißverschluss und zwei seitliche Reißverschlusstaschen. 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