{"title":"Birrot","description":"\u003cp\u003e”Designed in Copenhagen \/ Produced in Seoul”\u003cspan class=\"Apple-converted-space\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe brand takes inspiration from Scandinavian and Korean design culture, which translates into beautiful minimalistic womenswear. Their designs are characterized by ultimate elegance without compromising on comfort.‘Birrot’ is a Korean word and means to“draw a process to its conclusion.”This is reflected in the collection, where the use of technical fabrics in rich colors, and a Japanese pattern-cutting skill results in precision and body comfort. Their collection explores the strength of delicate shapes, which appear structured and elegant in their aesthetics.\u003c\/p\u003e\n\u003cp\u003eBirrot was founded in Copenhagen in the spring of 2018 by Kyeongmin Kim and Seyoung Hong. Sustainability is a part of their brand strategy – from the early stages of purchasing and production to the long lifecycle of the products. This is reflected in their use of organic materials, deadstock, and recycled plastic, used in the creation of the iconic stretch dresses. Sustainability is about creating durable designs that can be worn for decades and survive the constantly changing trends in the fashion industry. In stoy we have a selection of their timeless and elegant products, which includes stretch dresses in hourglass shapes, cardigans with collars, scrunchies, skirts, tops, and bootcut trousers.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","products":[],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/0978\/4482\/collections\/159862320_121756019899711_5653036431693997674_n.jpg?v=1630655650","url":"https:\/\/stoy.com\/en-ch\/collections\/birrot.oembed","provider":"Stoy","version":"1.0","type":"link"}