{"title":"Sunflower","description":"\u003cp\u003eSunflower is a Copenhagen-based menswear label founded in 2018 by Ulrik Pedersen, rooted in classic tailoring and a timeless, modern aesthetic. The collections draw on traditional tailoring references and translate them into clothing designed to last well beyond any single season. At Stoy, we carry a carefully selected range from Sunflower for the man who values quality and considered construction in every piece.\u003c\/p\u003e\u003cp\u003e---\u003c\/p\u003e\u003ch2\u003eTimeless Aesthetic with Edge\u003c\/h2\u003e\u003cp\u003eSunflower's design philosophy rests on a balance between restrained, classical lines and a distinct personal sensibility. The collections bring colourful patterns into classic silhouettes, and many pieces work naturally across genders. It is an approach that sets the brand apart from the more austere end of the Scandinavian menswear landscape.\u003c\/p\u003e\u003cp\u003e...that mix effortlessly across casual and tailored looks. Sunflower distinguishes itself not through volume or noise, but through attention to detail, cut and weight. It is a modern aesthetic with deep roots in Danish design.\u003c\/p\u003e\u003ch2\u003eThe Collection\u003c\/h2\u003e\u003cp\u003eSunflower's range covers the full menswear wardrobe from head to toe. \u003ca class=\"text-primary underline\" href=\"https:\/\/stoy.com\/collections\/sunflower-pants\"\u003eSunflower's tailored trousers and blazers are built on classic construction\u003c\/a\u003e, while \u003ca class=\"text-primary underline\" href=\"https:\/\/stoy.com\/collections\/sunflower-shirts\"\u003estructured shirts from Sunflower\u003c\/a\u003e can be worn open or closed depending on the occasion. Sunflower trousers and shirts form the core of a wardrobe built to endure.\u003c\/p\u003e\u003cp\u003eFor cooler months, \u003ca class=\"text-primary underline\" href=\"https:\/\/stoy.com\/collections\/sunflower-knitwear\"\u003eknitwear\u003c\/a\u003e alongside hoodies and sweatshirts extends the collection, while \u003ca class=\"text-primary underline\" href=\"https:\/\/stoy.com\/collections\/sunflower-jackets\"\u003eSunflower's selection of jackets\u003c\/a\u003e ranges from structured outerwear to more relaxed styles. In warmer months, shorts and accessories such as belts complete the range. \u003ca class=\"text-primary underline\" href=\"https:\/\/stoy.com\/collections\/sunflower-tees\"\u003eT-shirts\u003c\/a\u003e serve as a natural everyday choice that built to last.\u003c\/p\u003e\u003ch2\u003eTailoring in Every Cut\u003c\/h2\u003e\u003cp\u003eSunflower is firmly rooted in the traditions of precision tailoring, where fit, weave and the accuracy of construction are central to the finished result. This is not simply a matter of appearance, but of how a garment performs in daily use: how it drapes, retains its shape and resists wear over time.\u003c\/p\u003e\u003cp\u003eThe collections are produced at selected workshops and factories, allowing for close quality control at every stage of production. The team behind the brand includes designers with experience from respected fashion houses, and that background is reflected in the methodical approach to construction and material selection. The result is clothing with substance and longevity, made for daily wear rather than short-lived trends. More than a nod to heritage, it is a philosophy that places craftsmanship above output.\u003c\/p\u003e\u003ch2\u003eResponsible Production\u003c\/h2\u003e\u003cp\u003eEvery piece is produced in carefully chosen facilities — a deliberate choice that sits at the heart of what the brand stands for.\u003c\/p\u003e\u003cp\u003eThe brand actively encourages buying fewer, better pieces. This approach aligns with Stoy's own view of fashion: that a great edit is defined by discernment, not size. Explore our edit to find pieces that honour the craftsmanship Ulrik Pedersen has built the brand on.\u003c\/p\u003e\u003ch2\u003eFrequently Asked Questions\u003c\/h2\u003e\u003ch3\u003eIs Sunflower clothing made only for men?\u003c\/h3\u003e\u003cp\u003eSunflower designs primarily for men. The brand aims to challenge the minimalist Scandinavian aesthetic with colourful patterns set within classic silhouettes, creating a distinct profile within the Danish menswear landscape.\u003c\/p\u003e\u003ch3\u003eWhat materials does Sunflower use in its clothing?\u003c\/h3\u003e\u003cp\u003eSunflower works with carefully selected textiles, including quality denim, premium leather and technical wool. Jeans are cut from premium denim, and jersey styles are produced in organic cotton.\u003c\/p\u003e\u003ch3\u003eWhere is Sunflower clothing produced?\u003c\/h3\u003e\u003cp\u003eSunflower's collection is produced at selected workshops and factories, including in Portugal, where partnerships with specialist manufacturers ensure a high standard of quality at every stage.\u003c\/p\u003e\u003ch3\u003eCan I collect my Sunflower order in store?\u003c\/h3\u003e\u003cp\u003eYes, Stoy offers a range of delivery options. You can find more information about our delivery options on our frequently asked questions page.\u003c\/p\u003e\u003ch3\u003eDoes Stoy offer gift wrapping on Sunflower clothing?\u003c\/h3\u003e\u003cp\u003eYes, Stoy offers complimentary gift wrapping on Sunflower pieces, making Sunflower an ideal gift for the fashion-conscious man.\u003c\/p\u003e","products":[{"product_id":"sunflower-3001-moon-cardigan-in-black","title":"Moon Cardigan in Black","description":"\u003cp\u003eA black cardigan featuring a crew neck and a front button closure. The design includes ribbed detailing at the cuffs and hem, creating a clean silhouette. 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Featuring a loose fit, and a wide leg. \u003c\/p\u003e\n\u003c!----\u003e","brand":"Sunflower","offers":[{"title":"46","offer_id":47511246340427,"sku":"4149-2-.-46-4149-2---BROWN--46","price":2000.0,"currency_code":"DKK","in_stock":false},{"title":"48","offer_id":47511246405963,"sku":"4149-2-.-48-4149-2---BROWN--48","price":2000.0,"currency_code":"DKK","in_stock":true},{"title":"50","offer_id":47511246504267,"sku":"4149-2-.-50-4149-2---BROWN--50","price":2000.0,"currency_code":"DKK","in_stock":true},{"title":"52","offer_id":47511246602571,"sku":"4149-2-.-52-4149-2---BROWN--52","price":2000.0,"currency_code":"DKK","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/0978\/4482\/files\/SUNFLOWER_21_5714982089643_1.jpg?v=1786606039"},{"product_id":"6027-short-leather-jacket-in-brown","title":"Short Leather Jacket in Brown","description":"\u003cp\u003eThis leather jacket from Sunflower features a two way silver zip closure, a classic fit, collar and two side 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bottom. \u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Sunflower","offers":[{"title":"S","offer_id":49980745154891,"sku":"87-3039-200-S-850","price":1400.0,"currency_code":"DKK","in_stock":false},{"title":"M","offer_id":49980745187659,"sku":"87-3039-200-M-414","price":1400.0,"currency_code":"DKK","in_stock":false},{"title":"L","offer_id":49980745220427,"sku":"87-3039-200-L-951","price":1400.0,"currency_code":"DKK","in_stock":false},{"title":"XL","offer_id":49980745253195,"sku":"87-3039-200-XL-857","price":1400.0,"currency_code":"DKK","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0564\/0978\/4482\/files\/SUNFLOWER_MOONMERINO_NAVY_1.jpg?v=1729841937"},{"product_id":"5116-wide-twist-jeans-in-simple-rinse-blue","title":"Wide Twist Jeans in Simple Rinse Blue","description":"\u003cp\u003eMade from 12.5 oz Italian denim, these jeans feature twisted side seams, with a light rinse wash that adds a worn-in 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