From LF venture to CTDOTS
Inside LF, a small team worked without much bureaucracy, and the project moved fast. About two years after its start, Dunst was spun out as an independent company called CTDOTS, short for "Connect the Dots." Yoo Jae-hyuk has said that a name with a meaning obliges a brand to follow it. The team grew from five founding members to about 30 employees. The brand now sits in department stores in about 20 countries.
Dunst's quiet design language
The cuts are familiar, yet almost every piece has one element that sets it apart from the conventional. The studio works across architecture, photography and graphic design, and it draws on real street scenes and urban space rather than runway shows. Streetwear is a source of inspiration, not the whole story. The result is more restrained and classic, with subtle nostalgic references kept in check. Each collection holds together without becoming predictable.
Unisex clothing and material quality
Dunst moves freely between traditional gender categories. Many pieces are explicitly unisex, while skirts and dresses sit in the womenswear line. The fit is relaxed but finished with precision, neither exaggerated nor tight. Material quality is central to the brand's visual language, and it shows in cashmere and wool. The clothes feel closer to everyday life than to a campaign.
Knitwear, coats and tailoring
Knitwear carries much of the collection, from the Unisex Cashmere V-neck Sweater in Black to the Unisex Chunky Roll Neck Sweater in Charcoal Grey. Outerwear has a practical cut, with equal attention to form and detail, as in the Unisex Belted Cashmere Mac Coat in Black. The tailored side shows in the Unisex Masculine Wool Blazer in Black. Shirts come in checks and stripes, alongside wide jeans such as Wide Jeans in Light Blue and pleated pants.
Dunst for women and men
Stoy carries Dunst in two lines, Dunst for women and Dunst for men. In November 2023 the brand ranked as the best-selling women's clothing and accessories brand on Tmall Global. It is now building an offline presence in China.
Frequently asked questions about Dunst
Is Dunst a Korean brand?
Yes, Dunst is South Korean and was founded in Seoul. It began in 2019 as an in-house venture project at the Korean company LF and later became the independent company CTDOTS. The studio draws on fashion, art and street culture alike.
What does the name Dunst mean?
The name means "formless." Yoo Jae-hyuk took it from graffiti he saw on a street in Paris, and it suited the values the brand wanted to pursue. He has said a name with a meaning obliges the brand to follow it.
What is Dunst known for?
Dunst is known for classic silhouettes with a modern, culturally aware twist, and for a calm, gender-neutral streetwear sensibility. The inspiration comes from everyday city life rather than from runway shows.
Is Dunst a streetwear brand?
Partly. LF itself calls Dunst a street casual brand, but the studio's expression is more restrained and classic. Streetwear is one source of inspiration, alongside architecture, photography and graphic design.
Is Dunst for both men and women?
Yes. Many pieces are explicitly unisex, while skirts and dresses belong to the womenswear line. The collection can therefore be read across both women's and men's wardrobes.
